Trade shows are often looked upon as the lesser glamorous in our industry, yet I would like to wave the flag for one that stands out from the rest and a major showcase for the furniture trade – The January Furniture Show held at the NEC Birmingham annually.
It is THE show to unveil all the coming years furniture and furnishings innovations, new designs, styles and fabrics from upholstery pieces through to solid wood. Major UK buyers along with European and international visitors attend ready to plan their new ‘must haves’ to appear in retail outlets large and small.
Tetrad is one of the exhibitors who choose the show with exactly this audience in mind. Renowned for its Classic Harris Tweed and Heritage collections, it will be unveiling additional stunning new design styles and an array of fashion industry inspired fabrics. Classic Harris Tweed new models will showcase a luxurious feel whilst the Heritage collection will also feature new shapes, textiles and stunning embroidery, applique and hand-woven scatters all set to take centre stage. Beautiful new leathers, washable loose covers and sectional furniture will also be revealed.
Alongside this wealth of new additions, Tetrad will be displaying the FF and Signature collections first seen at JFS last year and proving to be hugely popular. The FF collection features sumptuous vibrant velvet sofas, snugglers and chairs; essentially a range of inviting designs to cater to the more discerning end of the younger market. Perfect for those desiring a statement edgy and colourful design in unusual styles and shapes, but who also demand exceptional workmanship Tetrad is world renown for.
Selected pieces of the shows highlight launch collection from Tetrad last year; the collaborative collection between Tetrad furniture and Ralph Lauren Signature Fabrics, will also be found on display. These breath-taking and exclusive pieces are sophisticated, sumptuous, stylish and illustrate the fusion between classic British design and the epitome of the American Dream represented by Ralph Lauren.
This year Tetrad will also be celebrating its 50th anniversary so there will be some extra surprises up their sleeve so make sure you stop by the stand!
What a perfect place to start the celebrations – we can’t wait to go along and be amazed